The Isle of Wight AONB (Area of Outstanding Natural Beauty) has been rebranded Isle of Wight National Landscape.
The new name reflects these locations' national importance; the vital contribution they make to protect the nation from the threats of climate change, nature depletion and the wellbeing crisis, whilst also creating greater understanding and awareness for the work that they do.
National Landscapes teams have been at the forefront of delivering natural solutions to the main challenges facing the nation for many years.
The new brand underscores their commitment to redoubling their efforts and engaging with a wider audience.
In 2019, teams set themselves the most ambitious targets for nature in the sector and continue to work to meet them.
Because of their size and scope, National Landscapes are ideally positioned to address the environmental issues the UK is facing.
There are 46 National Landscapes in the UK, covering 14% of England, Wales and Northern Ireland including moorland, farmland, coast, forests, a Geopark and International Dark Sky Reserves.
Richard Grogan, Manager for Isle of Wight National Landscape says:
“With the wealth of changes in the environment brought on us by climate change and nature declines and the increasing anxiety over the cost of living there is an increasing need for the conservation and enhancement of our natural world.
"The Island’s AONB has helped provide a wide range of benefits, not just clean water, food and timber but opportunities to relax and take time out from pressures of the modern world.
"We hope, with the help of the wonderful communities found on the Island, we can continue to look after and benefit from the Island’s National Landscape.”
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