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Tributes Paid To YouTube Star And Music Mogul Jamal Edwards

Tributes are being paid to music mogul, Jamal Edwards, who has died aged 31.

He was the founder of SBTV, an online urban music platform that helped artists like Dave, Ed Sheeran and Jessie J come to prominence.

Camp Bestival curator, Rob da Bank, is among those who have been paying tribute.

He said:

"RIP Jamal… always smiling and full of positive energy… the incredible work you did for the things you believed in will live on."

Rapper, AJ Tracey, added on Twitter:

"RIP Jamal Edwards, west London legend status."

Born in Luton, Edwards was appointed an MBE for services to music in 2014 and was an ambassador for the Prince's Trust, which helps young people set up their own businesses.

The MOBO Awards said:

"We are deeply saddened to learn of Jamal Edwards passing.

"As the founder of SBTVonline, his groundbreaking work and legacy in British music and culture will live on.

"Our hearts and thoughts are with his friends and family."

He attended the Brit Awards earlier this month and reportedly performed as a DJ at a gig in north London on Saturday night.

A representative said he died on Sunday morning, but no other details have been released.

The son of Loose Women panellist Brenda Edwards, he grew up on a council estate in Acton, west London, according to the Prince's Trust.

He was a teenager when he started SBTV to upload clips he recorded of his friends performing on the estate, and has since grown the YouTube channel into a multimillion-pound online youth broadcaster.

SBTV has made music videos with popular artists like Nicki Minaj, gaining more than 1.2 million subscribers.

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