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Wightlink Unveiled As Official Travel Partner For Tour Of Britain

Isle of Wight ferry company Wightlink has signed up as an official sponsor of this year's final stage of the Tour of Britain cycle race, which comes to the Isle of Wight on Sunday September 11.

More than 100 of the world’s top cyclists will be racing from Ryde to a thrilling uphill finish at The Needles in a 150-kilometre (93-mile) stage.

Many of the competitors, as well as the tens of thousands of spectators expected to travel to the Isle of Wight, will be travelling with Wightlink who are a Official Travel Partner to this year’s Tour of Britain.

Wightlink Chief Executive Keith Greenfield, said:

"The beautiful Isle of Wight is a fantastic place for cyclists, whether professional racers, keen amateurs or families just enjoying a day out
on two wheels.

"We are delighted to team up with the Tour of Britain organisers to promote the race and carry riders and spectators across the Solent to watch the action and are sure it will be an incredible day for everyone."

ITV4 will continue to broadcast live flag-to-flag coverage of every stage and nightly highlights show, allowing fans in the UK to watch wherever they are.

The race will also be shown in over 150 countries worldwide, thanks to the event's partnerships with Eurosport and the Global Cycling Network.

Last year's star-studded race was won by Belgian rider Wout Van Aert, with reigning world road race champion Julian Alaphilippe finishing third overall.

According to research by Frontline, a roadside crowd of over one million spectators resulted in the Tour of Britain generating around £30m of net economic benefit for the UK economy.